Business Development Executive, Higher Education, and K12 Sales

Business Development Executive, Higher Education, and K12 Sales

May 2023

Reports to:   Senior Director of Business Development         

Location: Remote (US-based, Eastern time zone preferred)


Primary Purpose

LearningMate is seeking two Business Development Executives to focus on either Higher Education or the K-12 market.

You will be our initial point of contact for growth outreach via prospecting, lead cultivation, validation and conversion, and top-of-the-funnel management. 

The ideal candidate will possess skills in identifying accounts for strategic large-account growth and partnership. Confidence in presenting compelling and winning value propositions to prospective clients will be key to success in this role. 

Essential Functions 

  • Deliver strong sales and lead generation strategies that will contribute to exceeding goals.
  • Understand LearningMate services and market offerings, and articulate the features and benefits based on customer needs.
  • Identify potential requirements and additional opportunities within an account.
  • Customize product solutions to increase customer satisfaction.
  • Build and maintain a network of contacts and/or book of business from which to identify new sales leads.
  • Work with the senior sales team on presentations, pipeline management, and account closure.  
  • Scheduling meetings and coordination with senior executives.
  • Work cross-functionally with senior management, marketing, pre-sales, delivery, and research teams for client success.
  • Work with sales leadership to develop strategies and messaging to drive opportunities for new business.
  • Manage campaigns, outreach, and communications, and track and monitor effectiveness.
  • Build long-term trusting relationships with clients.
  • Provide regular updates and reporting on accounts, opportunities, issues, and forecasts using SalesForce and /or HubSpot.
  • Own and manage the sales pipeline from discovery to close.
  • Stay up-to-date with new products, services, and new pricing.
  • Collaborate with global teams to achieve sales quota.
  • Stay abreast of trends in the education industry.


  • Bachelor’s degree in business, marketing, communications, or a related field. An advanced degree is a plus.
  • 3-5+ years’ experience in L&D or Commercial Enterprise Sales and experience selling into Higher Education or K-12 accounts. 
  • Proven success as a Business Development Representative, Sales Account Executive, or similar role.
  • Experience with multiple sales techniques, including cold calls, prospecting, and hunting.
  • Curious, motivated, and possess a desire to be coached and mentored into a senior sales role.
  • Track record of achieving sales quotas.
  • Experience with CRM software (e.g., Salesforce and HubSpot).
  • Excellent analytical skills and consultative selling ability.
  • Excellent hunting skills and tenacious follow-up with prospects.
  • Highly motivated with excellent verbal and written communication, presentation, and problem-solving skills.
  • Self-starter with strong organizational and time management skills, self-directed, and able to handle multiple priorities with demanding timeframes.
  • Ability to work collaboratively with colleagues and staff to create a high-quality, results-driven, team-oriented environment.
  • Understanding of sales performance metrics.
  • Ability to deliver engaging presentations
  • Willingness and ability to work flexible hours and travel (up to 25%) occasionally for conferences and client meetings, which may include overnight travel.

 Physical Demands and Work Environment

  • LearningMate has offices in India and USA with global customers. Coordination with the teams, primarily in India, requires early morning or late evening calls/meetings.
  • The work environment is primarily indoors at home, the client’s office, or in other professional settings with minimal to moderate noise.  
  • When traveling, there may be some exposure to all types of weather and temperature conditions, as well as potentially hazardous driving and traffic conditions.
  • Primary functions require sufficient physical ability and mobility to regularly sit, stand, walk, reach, and use hands to operate computers and other office equipment.
  • Occasionally lifts or exerts force up to 25 lbs.

 LearningMate is an equal employment opportunity employer.

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